Ever wonder if the daily actions you're taking to build your online business are the best use of your time or simply "busy" work?
There are two sides to a thriving online business:
How you package your knowledge and expertise into content/framework either in coaching packages or online courses
How you generate high quality leads, sales process, marketing funnels and follow-up sequences (the business systems and structures)
Both parts are essential to your success.
Watch today’s video where I share the Top 5 MUST HAVE business foundation pieces in your online business, which are also your highest income producing activities. Work smart, not hard.
1. Creating High Quality Leads to grow your email list Your email list is your lifeline for your business. This is your chance to make an introduction to your ideal client, position you as the expert, and offer lots of value to your ideal client in exchange for their email.
Ex: Create a simple lead page with a free Opt-in (step-by-step guide, checklist, resource) workshop, webinar, or master class.
2. Build relationships to turn your email list into raving fans It’s all about relationships. Remember, there is a person on the other side. The more generous you are with giving away free content and offering value the more you develop your Trust + Credibility Factor.
Ex: Weekly newsletter, solo-mailers, blog, vlog, podcast, active in social media groups/forums, attend live events
If you’re a coach or trainer, this is your chance to give your potential ideal clients a chance to experience the possibilities of what it would be like to work with you one-on-one.
4. Mastering Sales Calls and Sales Process Your ability to confidently sell yourself and your expertise is an absolute necessity. It is critical to master how you structure your sales calls, overcome objections, set up your marketing funnels, follow-up sequence, sales copy and copy writing especially if you’re a solopreneur and don’t have team yet.
5. Developing irresistible coaching packages or online programs/products Create a powerful framework that takes your clients through a process that helps them reach their end game. People don’t buy what you do, they buy what you can do for them.
When you master your ability to create high quality leads and sales process, you can succeed in almost any industry and business.
If you’re just getting started, keep it lean and simple. Don’t waste your time on an elaborate website and activities that don’t directly generate an income.
Set up a simple lead page to collect emails and hire someone to help you build a website when you have a solid income stream coming in.
The most important part is to be visible, get in front of your ideal clients, offer so much value and booking discovery calls that leads directly to more clients and more money.
Having a full roster of clients and consistent stream of income will give you more confidence and resources to keep going and to reach more people.
Your business will grow and evolve with you as you build out the foundation business pieces in your online business.
Was this helpful?! Share your comment below and let me know your top foundation pieces in your online business.
Always keep radiating your beautiful light to the world living life with passion, purpose and meaning.